Phytochemicals: Our Unconventional Approach

CorinGreen runs an unconventional approach in phytochemical research based on six principles:

Target Lucrative Markets: Before we explore a new phytochemicals family, we make sure that there is a market segment and an industry sector to integrate it to its branded portfolio.

Fully Integrated Financial Planning: The R&D and Marketing Teams work closely from Day One, co-interacting and exchanging vital market, financial and technological information towards a commonly approved and high ROI oriented New Product Development plan proposal for each product.

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